Digital CRM & Analytics:
from data complexity
to executive strategy
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In an increasingly digital world, the ability to understand customers and anticipate their needs is the decisive factor for success. With our Digital CRM and Business Analytics solutions, we turn data into concrete strategies, enhancing customer relationships and optimizing decision-making processes.
#DataDriven #AIDriven #Analytics
With our data-driven approach and a team of experts, we help companies make better decisions through predictive analytics, customized dashboards, and insights for performance optimization.
The history of our successful projects is the best testimony to our ability to conduct complex data strategy, reporting and execution initiatives.
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Maurizio Esposito
“In the era of digital transformation, our success is measured in our ability to orchestrate technology, data strategy, processes and projects into a symphony of value. We guide our clients along this path, where the pervasive integration of data becomes the engine to address and deeply understand digital challenges, transforming them into opportunities through an approach based on analytics, insight and strategy, thus achieving the set business goals.”
THE INTELLIGENCE OF DIGITAL DATA
Digital evolution in the service of customer relations
We transform customer relationship management through the strategic integration of CRM and Analytics. Our approach thus enables:
- Make data-driven decisions by analyzing relevant KPIs;
- Creating personalized experiences for each customer
- Increase customer loyalty and value over time
- Automate and optimize marketing and sales processes
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CRM Strategy Development
- Customer Acquisition and Retention
- Operational Excellence and Efficiency
- Brand Recognition and Trust
- Product and Service Innovation
Navigating the Panorama of Digital CRM & Analytics
- Data Quality Integration
- Privacy and Customer Confidence
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Information and Technology Overload
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Real-time Analytics and Actionable Insights
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Digital CRM & Analytics Consulting Services
- Digital CRM Strategy
Collecting leads, customer insights, customer journey
- Analytics & Reporting
Data framework, custom analytics, dashboards
- Activation Strategy
Digital properties, marketing campaigns, performance media
As-a-Service vs. On-Demand
Explore our ways of collaboration:
As-a-Service
- Features:
- Fixed monthly rate
- Choice of catalog services
- Ideal for ongoing support
- Service portfolio for long-term economies of scale
- Examples of included services:
- Email Marketing Campaigns
- Data Analysis and Reporting
- CRM Maintenance and Optimization
- A/B Testing
- UX and SEO optimization
- Personalization of customer journeys
On-Demand
- Features:
- Fixed cost per project
- Tailored solutions for specific initiatives
- Suitable for one-off projects, campaigns or ad-hoc initiatives
- Flexibility to address specific needs
- Examples of on-demand projects:
- Website UX Analysis
- Market Research and Competitive Analysis
- Customer Segmentation and Targeting
- Implementation of Marketing Campaigns
- Lead Generation Campaigns
- Development of custom Reports and Dashboards
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Next-gen Customer Engagement in CRM & Analytics.
- Predictive Customer Modelling
- Data-Driven Customization
- Real-Time Analytical Insights
- Customer Journey Analysis
- Sentiment Analysis
- Generative Chatbot
Together, we design and orchestrate a strategy that perfectly fits your business goals, guiding you in their operational implementation.
Data Governance and Program Management
From design to execution, we drive 360-degree digital transformation: