Customer service: the principles of good customer service.
Customer service, as we have come to understand it, has changed, just as its purpose has evolved. Today, it is […]
Marketing automation and retail: why personalize the customer experience and how to do it.
Experiencing a unique shopping journey and doing so consistently across different touchpoints is the key to e-commerce today. But, from […]
RapidResponse for the future of the supply chain and a more sustainable world
Aeonvis has signed an agreement with Kinaxis at a time in the market that requires, now more than ever, the ability to face challenges and unforeseen events in the supply chain quickly and accurately.
Marketing Automation and email marketing: features and differences
On the web, as well as among industry professionals, there is still little clarity on what it means to do […]
How artificial intelligence helps you in customer service
Every time artificial intelligence is mentioned, there’s always a hint of unease. Partly because we all think of HAL 9000 […]
Customer Retention: the best way to upsell or cross-sell
Customer care, customer satisfaction, customer churn, and now customer retention. It won’t be the first or the last time these […]
Data Management: the challenge for italian companies
The pandemic, along with the boost provided by resources such as those from the PNRR, has driven the digitalization of […]
Marketing Automation and Sales Funnel: the close relationship
Marketing Automation and Sales Funnel: a very close relationship. Today, let’s discover together how to build and strengthen their connection. […]
Managing Customer Relationships: CRM and Marketing Automation
How to structure business practices to bring the company closer to Its customers through CRM and Marketing Automation? Here’s the […]
