Let’s talk again about digital transformation and its disruptive power in recent years. If before it was possible to choose whether to be part of it or not, now the direction to take leaves no room for doubt: the digital world has become our world, the very one that constantly revolutionizes us, changing the way we approach the job market and, more generally, life itself.
This is why more and more companies today are knocking on the door of digital transformation, seeking help and guidance to steer them towards change.
But here’s the dilemma: how can we take the first concrete steps in digital transformation?
Let’s discover it together!
First steps in digital transformation: what changes
Do barriers exist? Yes, but only in our minds. The first step towards digital transformation lies in understanding and then accepting this extraordinary technological revolution. It is here that a new way of thinking is born, a new way of seeing things and people, of facing change, always with courage and determination.
In light of this, while 2020 was not easy for any organization, those that are thriving today are the businesses that were able to embrace a digital transformation mindset. This means only one thing: transforming the company with a digital perspective is not only possible but also winning. So… where to start?
First steps in digital transformation: step by step
As we have all come to understand in recent times, there is no one-size-fits-all plan for digital transformation. Each industry has its own path to follow, and what often makes the difference is the lack of cultural preparedness in many companies that are about to support and experience digital transformation. Therefore, it is crucial to understand how to move forward, planning a medium-to-long-term strategy.
Below, we present the first steps to take in digital transformation.
First steps in digital transformation: planning change
Once the desire to grow by embracing digital transformation is established, the next step is to plan the change with new and exciting objectives to achieve.
This leads to a series of questions that must eventually be thoroughly answered, such as: What pain points exist in customer relationships, and how can they be improved? More broadly: What is most important for the company’s success?
First steps in digital transformation: digital skills
The first steps in a company’s digital transformation are taken primarily thanks to employees, who must be able to evolve their way of thinking, acting, and working by challenging outdated mindsets and exploring new paths for growth and embracing the “new.”
The key lies in recognizing that this is only possible by integrating their existing knowledge with new skills.
First steps in digital transformation: identifying company KPIs across teams
Establish KPIs for measuring success and tracking goals. Start with the objectives that matter most to the team: database growth, sales volumes, etc.
It’s important to emphasize that every metric has its value and should be considered and measured, and that every shared goal should align with others.
In conclusion
Digital transformation today is somewhat like a new dawn; it is a change that grows and takes hold day by day until it becomes so big that it can no longer be hindered. Some, the pioneers, have already had the chance to admire the light of change in all its splendor, while others, more hesitant, delay the spectacle without realizing that digital transformation is here, it is now. Living it and choosing how to do so is the right path to take.
It is growth, it is rebirth. Change is the opportunity that mankind deserves to have. Are you ready to live yours?
See you next time!
